Perigord empowers customer journeys, enabling brands to reach the right audience globally,

locally, and with brand relevance through digital and human ingenuity.

Marketing Operations

Marketing

Operations


  • Marketing campaign strategy, tactics, and processes​
  • Marketing Operations best practices and governance​
  • Marketing Automation assessments


Campaign Implementation & Managed Services


  • Creation of customer personalized journeys and communications​
  • Multi-channel marketing, including email, text / SMS, and mobile in your platform​
  • Ongoing campaign managed services including - design, build, test, execution and reporting​


Campaign Enablement &

Advancement


  • Automations, workflows, journeys, and landing pages to support your specific business needs and to enable new and additional customer experiences​
  • Integrations between your marketing platform(s) and other data sources; including CRM, legacy, proprietary and industry-specific tools and other applications
  • Preference center / subscription management enablement and solutions


Campaign

Analytics


  • Campaign analytics and KPI development​
  • Platform native and custom campaign performance reporting & dashboards​
  • Support and advancement of visualization tools e.g. PowerBI & Tableau



Our Platform Expertise / Certifications / Partnerships

Our Veeva, IQVIA & Adobe capabilities

  • 180+ associates supporting Veeva CLM, Approved Email, Engage and MyInsights​
  • 250+ associates using Vault Promomats for Content creation, production, Librarian QC & MLR approval
  • Growing pool of associates fully certified on OCE, Activator​
  • Agency level certification for OCE, Activator​
  • Supporting multiple clients with CLM and Emailer creation
  • Platinum partner with Adobe​
  • 150+ Certified Associates​
  • Working on platforms like Adobe Campaign, AEM, Adobe Connect, Adobe Target, Marketo, Magento, Adobe XD

We are witnessing a shift in business today. Pharma marketing is evolving rapidly and, pharma marketers must be adaptable, creative, and knowledgeable to effectively navigate the challenges they face.​ ​


Business driven thinking is becoming design driven thinking to align with industry trends.​ ​


At Perigord we power the customer journey, helping brands reach the right audience in the right channel at the right time, globally, locally, and always brand relevant, achieving excellence in scaled delivery through a balance of digital and human ingenuity.

We Are Witnessing a Shift in Business Today

Explore known challenges

Starting with processes, historical

data & technology

A bit goal, meetings to capture requirements, teams in silos, lots of talking

Make existing better

Uncover unmet needs of people, look to the future, find human meaning for technology

Collaborate to create ideas, visualize the future, experiment, e.g. cultural change

Make something new

We Are Witnessing a Shift in Business Today

Explore known challenges

Starting with processes, historical

data & technology

A bit goal, meetings to capture requirements, teams in silos, lots of talking

Make existing better

Uncover unmet needs of people, look to the future, find human meaning for technology

Collaborate to create ideas, visualize the future, experiment, e.g. cultural change

Make something new

Aligning To Industry Trends

From Brand Experience to Customer Experience

Hyper-personalisation

  • Pursuit of omnichannel
  • Persona based approach
  • Data driven customer journeys
  • AI enabled personalisation
  • Immersive Experience (AR/VR/Metaverse)


Operational & Organisational Enablers

BUSINESS DEV 2.0

  • Bringing DevOps to business forefront
  • Accelerate continuous release anddeployment of customer campaigns/apps
  • Build & Run teams
  • Higher accuracy and efficiency


Marketing Mix Modeling

  • Channel based spend analysis vsConversations insight
  • AI based predictive analytics andChannel spend management

ALIGNMENT - AGENCY CONSOLIDATION

Aligning To Industry Trends

From Brand Experience to Customer Experience

Hyper-personalisation

  • Pursuit of omnichannel
  • Persona based approach
  • Data driven customer journeys
  • AI enabled personalisation
  • Immersive Experience (AR/VR/Metaverse)


Operational & Organisational Enablers

BUSINESS DEV 2.0

  • Bringing DevOps to business forefront
  • Accelerate continuous release anddeployment of customer campaigns/apps
  • Build & Run teams
  • Higher accuracy and efficiency


Marketing Mix Modeling

  • Channel based spend analysis vsConversations insight
  • AI based predictive analytics andChannel spend management

ALIGNMENT - AGENCY CONSOLIDATION

We make it possible for healthcare professionals to access relevant
content round the clock, providing them with a guided experience.

Adding value back into your business

Increase

Productivity &

Performance

Increase Adoption

For Brand

Business Agility

and Speed

Enhanced Customer Experience

Our Platform Expertise / Certifications / Partnerships

Our Veeva, IQVIA & Adobe capabilities

  • 180+ associates supporting Veeva CLM, Approved Email, Engage and MyInsights​
  • 250+ associates using Vault Promomats for Content creation, production, Librarian QC & MLR approval
  • Growing pool of associates fully certified on OCE, Activator​
  • Agency level certification for OCE, Activator​
  • Supporting multiple clients with CLM and Emailer creation
  • Platinum partner with Adobe​
  • 150+ Certified Associates​
  • Working on platforms like Adobe Campaign, AEM, Adobe Connect, Adobe Target, Marketo, Magento, Adobe XD
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